That’s definitely a piece of a possible value prop story, and I imagine they were starting out just thinking of that piece. My point is that they didn’t imagine a *whole* value prop story, which would include more detail about what their user is doing right now pre-Listle to get their fix of shortform content, or whatever next-best alternative content. Because that would advise e.g. what kind of shortform content to put and at what frequency, and how to present it.

“A user wants fresh news articles every day and isn’t satisfied with the selection on Audm” is more specificity than they had before. That said, I still think the current app isn’t focused enough. Like I’m not convinced they couldn’t ditch the app and just publish a podcast feed of their content.